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Home Seller's Guide


Selling a house on your own can be a daunting task. There's advertising to plan and budget for, open houses and private showings to arrange, purchase offers to negotiate, contract contingencies to worry about, and complicated paperwork to fill out. Make it easy on yourself by putting your home in the hands of seasoned professionals. We have extensive experience marketing properties and showing them to their best advantage.

The first step in our marketing consultation will be to perform a comparable market analysis to determine the most appropriate price for your home. Then we'll provide home staging advice and suggest landscaping changes that will help draw buyers in. We'll advertise your home and maximize the exposure of your property through a variety of methods, including local publications, targeted social media posts, local MLS®, international MLS, print advertising, circle prospecting, e-blasts and syndicate the listing on hundreds of online home sites. We may even showcase your home as part of our site's featured listings section.


When it comes to negotiating a purchase offer, we'll make sure that you get the best price the market will allow. We'll help you understand contract contingencies and details of the closing process, in addition to handling all the paperwork for you. Essentially, we're here to represent you throughout the entire selling process, and to make sure that your real estate transaction is a positive and profitable experience.

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Our Marketing Plan

When you're ready to take the next step toward selling your home, we're here to help. Our comprehensive marketing plan will get your home seen by thousands of motivated buyers.

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The Right Price 

We'll quickly put together a custom marketing plan with an effective price. A well priced home often generates competing offers and drives up the final sale value. Our market analysis takes into account the most actively searched prices and home values throughout your area, including expired listings and properties still on the market.

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The Right Exposure

When marketing your home, we develop custom marketing strategy that targets a specific type of Buyer appropriate for your home. We then put your home in front of buyers, establishing it on the local MLS®, international MLS, new listings sheets, real estate publications and broker tours. Our national and global network of professional real estate contacts and buyers will also have the opportunity to check out your listing.

Execution the more you know

Effective Internet Marketing

In addition, we'll use the Internet and our innovative website to make your listing highly visible. With more than 80% of buyers checking the web first when looking for a home, this is a part of your marketing strategy that you can't afford to miss.

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The Best Deal

When we list your home, we do so at no additional cost. When you start to get offers, we can represent you during the emotionally charged negotiating process and ensure that you get the best price, and favorable closing terms that are clearly spelled out. As your professional aides, we also oversee all paperwork related to the sale.

Adam is an expert professional realtor who has given us much needed advise for selling our home as well as purchasing homes. I highly recommend him as well as will continue to use his services in the near future.
Virginia